I was just talking to Alex the other day. Alex is an advertising manager and works with an agency that does advertising for airlines. They basically find clients and then represent them and buy space on airlines entertainment channels.
The main problem that he's having though is stirring up business and getting quality business sales leads. His market is really any organization that wants to get the word out to the middle and upper class who might be traveling on the airlines.
Alex should look to a company like MartinWorldwide.net. They offer lead databases that will give him nice leads and a headstart to getting some quality customers.
The amount that his company would spend on these demographics would be paid for with one customer signing up with them.
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