Monday, April 23, 2007

From the marketing guru

When marketing my business it was always important to do market research. It's always important to do market research on an audience or group before spending money on advertising or marketing projects.

You've got to know your audience in order to get the best response and to market your product effectively.

So many companies enter into larget marketing campaigns without actually knowing who they are marketing to - what a waste of money!!

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