When I was in marketing I was constantly looking for leads. Of course, I had an old book full of cold leads and by the time I'd call the people it was quite embarassing because they would tell me that their loved one had passed away or just flat out hang up on me.
Many hotels and airlines are now looking for a targeted group and Travel leads!
MartinWorldwide specializes in providing companies and small businesses with great demographics and leads to start from. They have a complete database which is updated and current.
Before you start marketing -- make sure you know who you are marketing! Don't just dive in feet first because you could end up losing a lot of money that way.
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